Roshni Kumari,  Sandeep Kumar Rawat, Shweta Yadav, Deepti Maurya, and Poonam Vij , Trans., “Consumer Segmentation Based on Perceptions of Generative AI-Assisted Sustainable Product Recommendations: A K-Means Cluster Analysis”, IJMH, vol. 13, no. 1, pp. 1–9, Sep. 2026, doi: 10.35940/ijmh.A1902.13010926.