The Impact of Influencer Marketing on Consumer Purchase Decisions for Beauty Products among Gen Z and Millennials. International Journal of Management and Humanities (IJMH), [S. l.], v. 13, n. 1, p. 32–39, 2026. DOI: 10.35940/ijmh.B1904.13021026. Disponível em: https://journals.blueeyesintelligence.org/index.php/ijmh/article/view/1163.. Acesso em: 2 oct. 2026.