The Relationship Between Institutional Pedagogy and the Brand Identity Formation of Higher Education Institutions. International Journal of Management and Humanities (IJMH), [S. l.], v. 11, n. 2, p. 20–27, 2024. DOI: 10.35940/ijmh.B1761.11021024. Disponível em: https://journals.blueeyesintelligence.org/index.php/ijmh/article/view/531.. Acesso em: 22 dec. 2024.